We are a watch design studio driven by community and a passion for good design

Our mission

Democratize excellent design by providing premium watches at affordable prices.

Primitive

[defn: assumed as a basis]

Haus

[defn: 1Germanic word for House. 2A nod to ‘Bauhaus’]

Inspiration beyond watchmaking

There is magic to be found in the design of everyday things; we draw inspiration from the well made products that make up the daily routine of our lives.

Discover Our Latest Release

Five years of experimentation and refinement of the original design and the result is a robust, colorful watch that you'll be proud to wear on any occasion.

From The Journal

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